Written Content
Below is a selection of my text-based work. Examples include newsletters, bulletins, a media release, and links to published blog posts and patient stories written for multiple nonprofits.
Written Content for LHSC Trials Team and ICES Kidney, Dialysis & Transplantation Program
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For ICES, I drafted bimonthly bulletins for the ICES Kidney, Dialysis, & Transplantation Program and the annual ICES KDT KeyNotes Newsletter, along with monthly meeting recaps for internal communications to keep staff informed. In total, I prepared the equivalent of 26 newsletter-type communications for internal and external comms annually.
ICES KDT Bulletin
ICES KDT Newsletters
2022
For the Trials team, I drafted prepared the 2023 and 2024 iCT Innovation Briefs, which is housed on the Gardener's Grove Conference website, which I also developed and built.
Written Content for
Western Media Studios
Western Media Studios published a weekly (or sometimes biweekly) blog article series on its website. Check out my articles:
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Winding Down (This article was a collaborative effort. I wrote the intro, conclusion and my section)
Written Content for London Health Science Foundation
I've had the pleasure of writing freelance for the London Health Sciences Foundation. I currently help them in composing patient stories, one of which is published on their website.
It's critical for people to understand that there is a person with a story behind every illness. The work the London Health Sciences Foundation and the hospital do is life-saving. Please read:
Written Content for Argyle BIA
While working at Western Media Studios, my team was lucky enough to be assigned Argyle BIA as a client. I created the following blog articles for the Argyle BIA website:
Sample Media Kit
*** Please note: This media kit was a course assignment based on a fictional fact pattern. It is not factual or accurate. It does not represent Instant Pot or any of their products officially, and nor do I. This is just a sample of writing based on a fictional fact pattern.***
FOR RELEASE ON FEBRUARY 12, 2020
It’s now possible to design a modern kitchen while saving space using a 10-in-1 Cooker.
(London, Ont.) – We’ve all found ourselves on the floor in front of a lower kitchen cabinet at one time or another, pulling out a clown car’s worth of small appliances, stacking the sauté pan on top of the rice cooker next to the cake maker covering the tile next to us, just trying to get that slow cooker out.
“I’ve had those evenings where I’ve had to wrestle into my lower cabinets to get to the appliance I need to make dinner,” Barbara Nelson, CEO of Instant Pot ® said. “It gets ridiculous, with half your kitchen on the floor.”
This is partially the result of outdated kitchen designs and partially the result of the large number of small kitchen appliances that the typical kitchen enthusiast uses on a regular basis. When trying to design around these storage needs, contractors and interior designers can struggle to balance a beautiful, updated kitchen with all that small appliance storage.
But thanks to a breakthrough in kitchen tech, contractors and designers can now take the need for copious amounts of small-appliance-storage off the list of requirements included in a kitchen design, rather than restructuring an entire kitchen design around slow cookers and rice makers.
“I’ve remodeled my own kitchen two times in the last 10 years trying to find the solution to the storage problem, but was never happy with the results,” Nelson said. “It’s a hassle that we at Instant Pot decided to tackle by increasing the usability of one of our small cookers to act as 10.”
Contractors or interior designers can tackle this small appliance storage problem now by suggesting their clients purchase the Ultra 10-in-1 Multi-Use Programmable Cooker, which replaces many commonly used appliances, including the sauté/searing pan, pressure cooker, slow cooker, rice and porridge cooker, cake maker, yogurt maker, steamer, warmer, sterilizer.
The Programmable Cooker is a tech breakthrough brought to the home-chef courtesy of Instant Pot®, the company that built a reliable brand of small kitchen appliances over 30 years with a solid reputation for providing quality, long-lasting cooking tools.
And Instant Pot didn’t stray from its standards with this cooker. Much like the rest of the Instant Pot® fleet of cookers, this Cooker produces nutritious and delicious meals. It is a smart cooker with preset cooking instructions for different meals and cooking methods, and remembers the program settings for a personalized cooking experience.
Complete manufacturer specs and the user’s manual for the Instant Pot ® Ultra 10-in-1 Multi-Use Programmable Cooker are provided at https://instantpot.com/portfolio-item/ultra/#overview .
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For more information, contact:
Barbara Nelson, CEO of Instant Pot®
226-555-5555, BNelson@instantpot.com
Attachment; more information on Instant Pot® on our website.
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Instant Pot ® Ultra 10-in-1 Multi-Use Programmable Cooker General Facts
The Instant Pot ® Ultra 10-in-1 Multi-Use Programmable Cooker is backed by a 12 month warranty.
Features and Accessories
Each Cooker comes with a stainless steel steam rack with handles to lower and lift food, condensation collector, rice paddle, soup spoon, and measuring cup.
The front of the Cooker has a large, blue LCD display with a ‘Cooking Indicator,’ which provides a visual on the progress of the dish from preheating, through the cooking phase to the end when the cooker will keep the dish warm.
The Multi-Use Programmable Cooker comes in three sizes to help the home-chef customize their meal size.
The smallest size, 3 quarts, has 14 smart programs, including: Soup/Broth, Meat/Stew, Bean/Chili, Egg, Slow Cook, Sauté/Searing, Rice, Porridge, Steam, Sterilize, Yogurt, Warm, Pressure Cook, and Ultra.
The 6 and 8 quarts sizes come with 16 smart programs including those listed above as well as Cake and Multigrain.
Delayed Start
The cooker has a 24-hour delay start that allows users to postpone the cooking start so that dinner can be fresh and ready at dinner time.
Easy Steam Release
The Cooker features a new ‘Quick Release Button’ to ensure the safer handling of the steam release after cooking is completed.
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